September 24, 2019

Whether you’re a startup or an established business, everyone is looking for new ways to enhance the visibility of their digital marketing presence. But producing blog and social media posts is only part of the answer. If long-form content isn’t figuring into your digi...

September 17, 2019

We think of influencer marketing as a purely 21st-Century thing. Nope. From Mark Twain-endorsed fountain pens to Michael Jordan-inspired Nikes, companies have recruited celebrities and other notable figures to endorse and promote their products since the birth of adver...

September 11, 2019

Content-1 worked with SQUEAKS to develop a short-animated video introducing the latest version of the SQUEAKS Industrial Communication platform, now with built-in smartwatch capabilities. This one started with the music bed and the visual portions of the project just p...

September 10, 2019

When it comes to marketing, sometimes your magic intuition just isn’t enough. Every now and then, you have to school yourself. Reading as much as you can is probably one of the best ways to sharpen your tools as a marketer. It’s just like your diet: you are what you re...

September 4, 2019

If you want to make it in the business world, you’ve got to keep learning. Finding the right podcasts to add to your arsenal of resources is key to staying relevant in the ever-changing world of business. The amount of high-quality content you can take advantage of is...

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Shifting from customer experience to consumer intimacy

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